Aimed at adventure racers, mountain bikers, climbers, skiers and mountaineers the new planetFear store in Keswick, Cumbria specialises in technical clothing and equipment from high-end brands such as Haglofs, Arc'teryx, Rab, adidas and Giant.
Staffed by an array of hardened climbers, trail and road-bred bikers, race-winning adventure racers and skiers, the store offers all the kit you'll need for short days on the hill through to mountain epics with advice from staff who know and do. The planetFear store in Keswick is surrounded by some of the best and most accessible terrain for biking and climbing in the UK - with natural and man-made trails such as the Altura trail at Whinlatter, Shepherd's Crag and the legendary Bowderstone only minutes away.
Name Mark Cardwell
Position Store Manager
Activities Mountain bike, Road bike, Trad, Sport, Boulder (has been seen out running)
Special powers Incredibly strong, increasingly heavy, hard to break
Favourite thing Soft boiled eggs with roasted asparagus tips wrapped in pancetta for breakfast
Name Chris Swanepoel
Position Assistant Manager
Activities Trad, Boulder, Mountain bike, Run, Paddle, Swim on Mondays
Special powers Incredibly strong, incredibly light, even harder to break
Loves Cold beer after climbing at Rocklands
Name Alec McCarthy
Activities Trad, Boulder, Run, Road bike, Drawing, Skier
Ask him to choose Wigan FC or powder in BC?
Name Ben Freeman
Position Crusher of small crimps/Sales assistant
Activities Boulder, Trad, Sport, Run, Mountain bike
Special powers Anti Gravity
Quote "Would take sunny Spanish bolt clipping over Scottish winter epic any day"
Name Tim Austin
Position All round mentalist/Sales Assistant
Activities Fell runner, Trad, Boulder, Winter climber, Road bike, Mountain bike
Has been known ...........to sneak out of a party for a Cheeky run
Favourite thing Coffee, caffeine, cappuccino
Name Pete Archer
Position Mail order ninja
Activities GOING BIG ON A BIKE, snowboarder
Special powers The ability to not see the danger in a 20 foot Huck
Favourite thing Deep powder and steep trails